Our Three Step Process
Our Three Step Process
Damac Islands
Our Three Step Process
Damac Islands
Between April and July 2025, Damac's Meta campaigns for Damac Islands + Chelsea generated 551 qualified leads across 22 campaigns, reaching over 936,000 users globally. India emerged as the most efficient market, with one campaign delivering 74 leads from just 22K reach.
Meta Lead Generation Campaign – Damac Islands + Chelsea (April–July 2025)
Overview
From April to July 2025, Damac launched an extensive Meta ads campaign for its prestigious waterfront projects — Damac Islands + Chelsea. The goal was to generate qualified leads from global markets including India, UK, UAE, GCC, and others through focused regional campaigns across 22 variants.
Objectives
Generate large volumes of qualified Meta leads for Damac Islands and Chelsea
Identify top-performing markets and creatives across different geographies
Drive brand awareness and lead generation simultaneously with scalable reach
Strategy
Platform: Meta (Facebook + Instagram)
Campaign Type: Lead Generation (Meta native forms)
Geo-Targeting: India, UAE/GCC, UK, and broader international diaspora
Campaign Timeline: April to July 2025
Optimization Focus: High CTR creatives, regional language variations, and retargeting layers
Results
🎯 Total Leads Generated: 551 Meta leads
🌍 Total Reach: 936,209 users
📈 Top Performing Campaigns:
April Campaign (Damac Islands + Chelsea + Emaar):
🔹 167 leads | Reach: 379,600India-Focused Campaign (July 2025):
🔹 74 leads | Reach: 22,554
🥇 Most efficient lead conversion rateOther Strong Performers:
April (2nd campaign): 61 leads
May campaigns (multiple variants): 40, 39, 39, 41 leads
🌎 UK + GCC campaigns delivered smaller numbers (~12–14 leads each) but helped in testing new international audiences.
Insights
The April campaign was the most successful overall, generating 167 leads from 379K+ reach — a highly effective lead-to-reach ratio.
India continues to be a high-performing, high-efficiency region.
May’s multi-variant testing revealed consistent performance across several creatives, each producing 39–41 leads.
UK and UAE/GCC campaigns yielded moderate results; these may require more localized creatives or stronger offers.
Campaigns with low reach but high leads (like India - July) performed the best in terms of conversion efficiency.
Conclusion
The Damac Islands + Chelsea Meta campaign series proved to be one of the most successful lead-gen efforts across multiple international markets. With 551 leads and nearly 1 million reach, the campaigns validated Meta as a reliable source of high-quality real estate leads. Future scaling should focus on India and similar high-efficiency markets, while UK and GCC efforts can be optimized further for better performance.
Meta Lead Generation Campaign – Damac Islands + Chelsea (April–July 2025)
Overview
From April to July 2025, Damac launched an extensive Meta ads campaign for its prestigious waterfront projects — Damac Islands + Chelsea. The goal was to generate qualified leads from global markets including India, UK, UAE, GCC, and others through focused regional campaigns across 22 variants.
Objectives
Generate large volumes of qualified Meta leads for Damac Islands and Chelsea
Identify top-performing markets and creatives across different geographies
Drive brand awareness and lead generation simultaneously with scalable reach
Strategy
Platform: Meta (Facebook + Instagram)
Campaign Type: Lead Generation (Meta native forms)
Geo-Targeting: India, UAE/GCC, UK, and broader international diaspora
Campaign Timeline: April to July 2025
Optimization Focus: High CTR creatives, regional language variations, and retargeting layers
Results
🎯 Total Leads Generated: 551 Meta leads
🌍 Total Reach: 936,209 users
📈 Top Performing Campaigns:
April Campaign (Damac Islands + Chelsea + Emaar):
🔹 167 leads | Reach: 379,600India-Focused Campaign (July 2025):
🔹 74 leads | Reach: 22,554
🥇 Most efficient lead conversion rateOther Strong Performers:
April (2nd campaign): 61 leads
May campaigns (multiple variants): 40, 39, 39, 41 leads
🌎 UK + GCC campaigns delivered smaller numbers (~12–14 leads each) but helped in testing new international audiences.
Insights
The April campaign was the most successful overall, generating 167 leads from 379K+ reach — a highly effective lead-to-reach ratio.
India continues to be a high-performing, high-efficiency region.
May’s multi-variant testing revealed consistent performance across several creatives, each producing 39–41 leads.
UK and UAE/GCC campaigns yielded moderate results; these may require more localized creatives or stronger offers.
Campaigns with low reach but high leads (like India - July) performed the best in terms of conversion efficiency.
Conclusion
The Damac Islands + Chelsea Meta campaign series proved to be one of the most successful lead-gen efforts across multiple international markets. With 551 leads and nearly 1 million reach, the campaigns validated Meta as a reliable source of high-quality real estate leads. Future scaling should focus on India and similar high-efficiency markets, while UK and GCC efforts can be optimized further for better performance.
Between April and July 2025, Damac's Meta campaigns for Damac Islands + Chelsea generated 551 qualified leads across 22 campaigns, reaching over 936,000 users globally. India emerged as the most efficient market, with one campaign delivering 74 leads from just 22K reach.
Meta Lead Generation Campaign – Damac Islands + Chelsea (April–July 2025)
Overview
From April to July 2025, Damac launched an extensive Meta ads campaign for its prestigious waterfront projects — Damac Islands + Chelsea. The goal was to generate qualified leads from global markets including India, UK, UAE, GCC, and others through focused regional campaigns across 22 variants.
Objectives
Generate large volumes of qualified Meta leads for Damac Islands and Chelsea
Identify top-performing markets and creatives across different geographies
Drive brand awareness and lead generation simultaneously with scalable reach
Strategy
Platform: Meta (Facebook + Instagram)
Campaign Type: Lead Generation (Meta native forms)
Geo-Targeting: India, UAE/GCC, UK, and broader international diaspora
Campaign Timeline: April to July 2025
Optimization Focus: High CTR creatives, regional language variations, and retargeting layers
Results
🎯 Total Leads Generated: 551 Meta leads
🌍 Total Reach: 936,209 users
📈 Top Performing Campaigns:
April Campaign (Damac Islands + Chelsea + Emaar):
🔹 167 leads | Reach: 379,600India-Focused Campaign (July 2025):
🔹 74 leads | Reach: 22,554
🥇 Most efficient lead conversion rateOther Strong Performers:
April (2nd campaign): 61 leads
May campaigns (multiple variants): 40, 39, 39, 41 leads
🌎 UK + GCC campaigns delivered smaller numbers (~12–14 leads each) but helped in testing new international audiences.
Insights
The April campaign was the most successful overall, generating 167 leads from 379K+ reach — a highly effective lead-to-reach ratio.
India continues to be a high-performing, high-efficiency region.
May’s multi-variant testing revealed consistent performance across several creatives, each producing 39–41 leads.
UK and UAE/GCC campaigns yielded moderate results; these may require more localized creatives or stronger offers.
Campaigns with low reach but high leads (like India - July) performed the best in terms of conversion efficiency.
Conclusion
The Damac Islands + Chelsea Meta campaign series proved to be one of the most successful lead-gen efforts across multiple international markets. With 551 leads and nearly 1 million reach, the campaigns validated Meta as a reliable source of high-quality real estate leads. Future scaling should focus on India and similar high-efficiency markets, while UK and GCC efforts can be optimized further for better performance.
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach