
Our Three Step Process
Our Three Step Process
Sobha Central

Our Three Step Process
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
Meta Lead Generation Campaign – Sobha Central (June 2025)
Overview
In June 2025, Sobha launched a strategic international Meta Ads campaign to promote Sobha Central, targeting buyers across India, Canada, and the UK. The campaigns aimed to tap into both domestic and diaspora audiences to drive quality leads for its luxury developments.
Objectives
Generate high-quality Meta leads for Sobha Central
Leverage localized targeting to engage buyers in India, Canada, and the UK
Analyze which markets yield the best lead efficiency and reach-to-lead ratio
Strategy
Platform: Meta Ads (Facebook + Instagram)
Markets Targeted: India (Domestic), UK, Canada (International)
Lead Form Type: Meta native forms for seamless conversion
Campaign Variants: Multiple versions to test performance across different creatives and audiences
KPIs Tracked: Lead volume, reach, and market responsiveness
Results
🎯 Total Leads Generated: 97 Meta leads
🌐 Total Reach: 407,502 users
🇮🇳 Top Performing Market:
India campaigns delivered a combined 70 leads with over 400,000+ reach
“Sobha Central - India” and “Sobha - India” were almost equally successful with 36 and 34 leads, respectively.
🌎 International Campaigns:
Canada: 10 leads from a combined reach of ~9,900
UK: Only 4 leads from a reach of ~8,900 across two campaigns
Insights
India continues to be the strongest market, contributing 72% of the total leads.
Canada showed promise with decent lead generation from a modest reach.
UK campaigns underperformed, possibly due to less targeted creatives or weaker audience resonance.
Future UK campaigns could benefit from localized messaging, better segmentation, or alternative ad formats.
Conclusion
Sobha Central's June 2025 Meta campaign delivered strong results in India and valuable insights from Canada and the UK. With a total of 97 Meta leads, the campaign demonstrated the platform's efficiency in targeting high-intent domestic and diaspora audiences. Scaling the India campaign and optimizing UK targeting should be prioritized in upcoming sprints.
Meta Lead Generation Campaign – Sobha Central (June 2025)
Overview
In June 2025, Sobha launched a strategic international Meta Ads campaign to promote Sobha Central, targeting buyers across India, Canada, and the UK. The campaigns aimed to tap into both domestic and diaspora audiences to drive quality leads for its luxury developments.
Objectives
Generate high-quality Meta leads for Sobha Central
Leverage localized targeting to engage buyers in India, Canada, and the UK
Analyze which markets yield the best lead efficiency and reach-to-lead ratio
Strategy
Platform: Meta Ads (Facebook + Instagram)
Markets Targeted: India (Domestic), UK, Canada (International)
Lead Form Type: Meta native forms for seamless conversion
Campaign Variants: Multiple versions to test performance across different creatives and audiences
KPIs Tracked: Lead volume, reach, and market responsiveness
Results
🎯 Total Leads Generated: 97 Meta leads
🌐 Total Reach: 407,502 users
🇮🇳 Top Performing Market:
India campaigns delivered a combined 70 leads with over 400,000+ reach
“Sobha Central - India” and “Sobha - India” were almost equally successful with 36 and 34 leads, respectively.
🌎 International Campaigns:
Canada: 10 leads from a combined reach of ~9,900
UK: Only 4 leads from a reach of ~8,900 across two campaigns
Insights
India continues to be the strongest market, contributing 72% of the total leads.
Canada showed promise with decent lead generation from a modest reach.
UK campaigns underperformed, possibly due to less targeted creatives or weaker audience resonance.
Future UK campaigns could benefit from localized messaging, better segmentation, or alternative ad formats.
Conclusion
Sobha Central's June 2025 Meta campaign delivered strong results in India and valuable insights from Canada and the UK. With a total of 97 Meta leads, the campaign demonstrated the platform's efficiency in targeting high-intent domestic and diaspora audiences. Scaling the India campaign and optimizing UK targeting should be prioritized in upcoming sprints.
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
Meta Lead Generation Campaign – Sobha Central (June 2025)
Overview
In June 2025, Sobha launched a strategic international Meta Ads campaign to promote Sobha Central, targeting buyers across India, Canada, and the UK. The campaigns aimed to tap into both domestic and diaspora audiences to drive quality leads for its luxury developments.
Objectives
Generate high-quality Meta leads for Sobha Central
Leverage localized targeting to engage buyers in India, Canada, and the UK
Analyze which markets yield the best lead efficiency and reach-to-lead ratio
Strategy
Platform: Meta Ads (Facebook + Instagram)
Markets Targeted: India (Domestic), UK, Canada (International)
Lead Form Type: Meta native forms for seamless conversion
Campaign Variants: Multiple versions to test performance across different creatives and audiences
KPIs Tracked: Lead volume, reach, and market responsiveness
Results
🎯 Total Leads Generated: 97 Meta leads
🌐 Total Reach: 407,502 users
🇮🇳 Top Performing Market:
India campaigns delivered a combined 70 leads with over 400,000+ reach
“Sobha Central - India” and “Sobha - India” were almost equally successful with 36 and 34 leads, respectively.
🌎 International Campaigns:
Canada: 10 leads from a combined reach of ~9,900
UK: Only 4 leads from a reach of ~8,900 across two campaigns
Insights
India continues to be the strongest market, contributing 72% of the total leads.
Canada showed promise with decent lead generation from a modest reach.
UK campaigns underperformed, possibly due to less targeted creatives or weaker audience resonance.
Future UK campaigns could benefit from localized messaging, better segmentation, or alternative ad formats.
Conclusion
Sobha Central's June 2025 Meta campaign delivered strong results in India and valuable insights from Canada and the UK. With a total of 97 Meta leads, the campaign demonstrated the platform's efficiency in targeting high-intent domestic and diaspora audiences. Scaling the India campaign and optimizing UK targeting should be prioritized in upcoming sprints.


Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Polo
The Meta Ads campaign for Emaar Grand Polo Residences generated 114 qualified leads with a reach of 113,417 users across 69 ad variations. Video creatives dominated performance, with the top ad alone delivering 30 leads.
114
Meta Leads
113,417
Total Reach
Case Study
Emaar Polo
The Meta Ads campaign for Emaar Grand Polo Residences generated 114 qualified leads with a reach of 113,417 users across 69 ad variations. Video creatives dominated performance, with the top ad alone delivering 30 leads.
114
Meta Leads
113,417
Total Reach
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Polo
The Meta Ads campaign for Emaar Grand Polo Residences generated 114 qualified leads with a reach of 113,417 users across 69 ad variations. Video creatives dominated performance, with the top ad alone delivering 30 leads.
114
Meta Leads
113,417
Total Reach