Our Three Step Process
Our Three Step Process
Emaar Polo
Our Three Step Process
Emaar Polo
The Meta Ads campaign for Emaar Grand Polo Residences generated 114 qualified leads with a reach of 113,417 users across 69 ad variations. Video creatives dominated performance, with the top ad alone delivering 30 leads.
Meta Lead Generation Campaign for Emaar Grand Polo Residences
Overview
Emaar launched a Meta Ads campaign to promote its Grand Polo Residences, focusing on video-based creatives designed to captivate and convert real estate buyers. A total of 69 ad variations were tested during the campaign period, with a mix of original and duplicate creatives to identify the top-performing formats.
Objectives
Drive qualified leads for Emaar Grand Polo Residences via Meta lead forms
Utilize video creatives to engage potential buyers more effectively
Test multiple ad variations to determine best-performing content
Strategy
Platform: Facebook and Instagram
Creative Type: Primarily video, supported by static creative variations
Lead Capture: Meta native lead forms to ensure lower drop-off
Performance Optimization: Focused on CPL (cost per lead), engagement rate, and lead-to-reach efficiency
Ad Testing: Multiple creative versions (69 ads) tested to identify which combinations drove the best results
Results
Total Leads Generated: 114 Meta leads
Total Reach: 113,417 users
Top-Performing Ad:
"Emaar Polo Video": 30 leads from 26,402 reachOther strong performers:
"Emaar Polo-June-Video Ad-2 – Copy": 25 leads from 10,296 reach
"Emaar Polo-June-Video Ad-2 – Copy" (duplicate): 24 leads from 31,287 reach
Insights
Video content consistently outperformed static creatives in both engagement and lead generation.
The top 3 ads delivered 79 leads combined, contributing nearly 70% of the total campaign results.
High engagement from low-reach creatives (e.g., 25 leads from just 10K reach) indicated highly targeted and relevant messaging.
Creative duplication with slight tweaks (e.g., copy changes) showed different performance outcomes, reinforcing the value of A/B testing.
Conclusion
The campaign for Emaar Grand Polo Residences proved highly effective in generating qualified leads through engaging video content. With 114 leads and over 113K reach, the campaign validated the strategic use of ad variation testing and video formats for real estate promotions. Future campaigns should focus on scaling top-performing creatives and continue refining ad delivery through A/B testing for even greater efficiency.
Meta Lead Generation Campaign for Emaar Grand Polo Residences
Overview
Emaar launched a Meta Ads campaign to promote its Grand Polo Residences, focusing on video-based creatives designed to captivate and convert real estate buyers. A total of 69 ad variations were tested during the campaign period, with a mix of original and duplicate creatives to identify the top-performing formats.
Objectives
Drive qualified leads for Emaar Grand Polo Residences via Meta lead forms
Utilize video creatives to engage potential buyers more effectively
Test multiple ad variations to determine best-performing content
Strategy
Platform: Facebook and Instagram
Creative Type: Primarily video, supported by static creative variations
Lead Capture: Meta native lead forms to ensure lower drop-off
Performance Optimization: Focused on CPL (cost per lead), engagement rate, and lead-to-reach efficiency
Ad Testing: Multiple creative versions (69 ads) tested to identify which combinations drove the best results
Results
Total Leads Generated: 114 Meta leads
Total Reach: 113,417 users
Top-Performing Ad:
"Emaar Polo Video": 30 leads from 26,402 reachOther strong performers:
"Emaar Polo-June-Video Ad-2 – Copy": 25 leads from 10,296 reach
"Emaar Polo-June-Video Ad-2 – Copy" (duplicate): 24 leads from 31,287 reach
Insights
Video content consistently outperformed static creatives in both engagement and lead generation.
The top 3 ads delivered 79 leads combined, contributing nearly 70% of the total campaign results.
High engagement from low-reach creatives (e.g., 25 leads from just 10K reach) indicated highly targeted and relevant messaging.
Creative duplication with slight tweaks (e.g., copy changes) showed different performance outcomes, reinforcing the value of A/B testing.
Conclusion
The campaign for Emaar Grand Polo Residences proved highly effective in generating qualified leads through engaging video content. With 114 leads and over 113K reach, the campaign validated the strategic use of ad variation testing and video formats for real estate promotions. Future campaigns should focus on scaling top-performing creatives and continue refining ad delivery through A/B testing for even greater efficiency.
The Meta Ads campaign for Emaar Grand Polo Residences generated 114 qualified leads with a reach of 113,417 users across 69 ad variations. Video creatives dominated performance, with the top ad alone delivering 30 leads.
Meta Lead Generation Campaign for Emaar Grand Polo Residences
Overview
Emaar launched a Meta Ads campaign to promote its Grand Polo Residences, focusing on video-based creatives designed to captivate and convert real estate buyers. A total of 69 ad variations were tested during the campaign period, with a mix of original and duplicate creatives to identify the top-performing formats.
Objectives
Drive qualified leads for Emaar Grand Polo Residences via Meta lead forms
Utilize video creatives to engage potential buyers more effectively
Test multiple ad variations to determine best-performing content
Strategy
Platform: Facebook and Instagram
Creative Type: Primarily video, supported by static creative variations
Lead Capture: Meta native lead forms to ensure lower drop-off
Performance Optimization: Focused on CPL (cost per lead), engagement rate, and lead-to-reach efficiency
Ad Testing: Multiple creative versions (69 ads) tested to identify which combinations drove the best results
Results
Total Leads Generated: 114 Meta leads
Total Reach: 113,417 users
Top-Performing Ad:
"Emaar Polo Video": 30 leads from 26,402 reachOther strong performers:
"Emaar Polo-June-Video Ad-2 – Copy": 25 leads from 10,296 reach
"Emaar Polo-June-Video Ad-2 – Copy" (duplicate): 24 leads from 31,287 reach
Insights
Video content consistently outperformed static creatives in both engagement and lead generation.
The top 3 ads delivered 79 leads combined, contributing nearly 70% of the total campaign results.
High engagement from low-reach creatives (e.g., 25 leads from just 10K reach) indicated highly targeted and relevant messaging.
Creative duplication with slight tweaks (e.g., copy changes) showed different performance outcomes, reinforcing the value of A/B testing.
Conclusion
The campaign for Emaar Grand Polo Residences proved highly effective in generating qualified leads through engaging video content. With 114 leads and over 113K reach, the campaign validated the strategic use of ad variation testing and video formats for real estate promotions. Future campaigns should focus on scaling top-performing creatives and continue refining ad delivery through A/B testing for even greater efficiency.
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach