Our Three Step Process
Our Three Step Process
Deyar Downtown Residences
Our Three Step Process
Deyar Downtown Residences
The Meta Ads campaign for Deyar DWTN Residences in July successfully generated 31 high-quality leads and reached over 109K users. Two campaign variations were tested, with the top performer delivering 23 leads from 86K reach.
Meta Lead Generation Campaign for Deyar DWTN Residences (July)
Overview
In July, a digital lead generation campaign was launched on Meta (Facebook and Instagram) to promote Deyar Downtown (DWTN) Residences, targeting potential property buyers and investors. The campaign aimed to generate high-intent leads and build awareness among a qualified audience.
Objectives
Generate high-quality Meta leads for Deyar’s Downtown Dubai property
Increase brand awareness and engagement with target audiences
Test performance of different campaign variations
Strategy
Platform: Facebook & Instagram (Meta)
Lead Objective: Native Meta Lead Forms to reduce drop-offs
Targeting: Specific audience segments interested in real estate investment in Downtown Dubai
Creative Testing: Two campaign variations to test performance based on ad creative, copy, and targeting combinations
Results
📈 Total Leads Generated: 31 Meta leads
🌍 Total Reach: 109,190 users
💡 Best Performing Campaign:
23 leads from 86,578 reach
🧪 The second campaign generated 8 leads from 22,629 reach
Insights
The campaign with broader reach produced significantly more leads, confirming that exposure volume and refined audience targeting positively impact lead volume.
Even with a modest reach (~22K), the second campaign showed decent efficiency in lead acquisition, indicating good targeting quality.
Future campaigns could focus on scaling the best-performing creatives while refining audience layers for better CPL (cost per lead).
Conclusion
The Meta Ads campaign for Deyar DWTN Residences successfully delivered over 30 qualified leads with more than 100K users reached. The performance confirms Meta’s strong role in top-of-funnel lead generation for real estate projects, with room for further optimization and scaling.
Meta Lead Generation Campaign for Deyar DWTN Residences (July)
Overview
In July, a digital lead generation campaign was launched on Meta (Facebook and Instagram) to promote Deyar Downtown (DWTN) Residences, targeting potential property buyers and investors. The campaign aimed to generate high-intent leads and build awareness among a qualified audience.
Objectives
Generate high-quality Meta leads for Deyar’s Downtown Dubai property
Increase brand awareness and engagement with target audiences
Test performance of different campaign variations
Strategy
Platform: Facebook & Instagram (Meta)
Lead Objective: Native Meta Lead Forms to reduce drop-offs
Targeting: Specific audience segments interested in real estate investment in Downtown Dubai
Creative Testing: Two campaign variations to test performance based on ad creative, copy, and targeting combinations
Results
📈 Total Leads Generated: 31 Meta leads
🌍 Total Reach: 109,190 users
💡 Best Performing Campaign:
23 leads from 86,578 reach
🧪 The second campaign generated 8 leads from 22,629 reach
Insights
The campaign with broader reach produced significantly more leads, confirming that exposure volume and refined audience targeting positively impact lead volume.
Even with a modest reach (~22K), the second campaign showed decent efficiency in lead acquisition, indicating good targeting quality.
Future campaigns could focus on scaling the best-performing creatives while refining audience layers for better CPL (cost per lead).
Conclusion
The Meta Ads campaign for Deyar DWTN Residences successfully delivered over 30 qualified leads with more than 100K users reached. The performance confirms Meta’s strong role in top-of-funnel lead generation for real estate projects, with room for further optimization and scaling.
The Meta Ads campaign for Deyar DWTN Residences in July successfully generated 31 high-quality leads and reached over 109K users. Two campaign variations were tested, with the top performer delivering 23 leads from 86K reach.
Meta Lead Generation Campaign for Deyar DWTN Residences (July)
Overview
In July, a digital lead generation campaign was launched on Meta (Facebook and Instagram) to promote Deyar Downtown (DWTN) Residences, targeting potential property buyers and investors. The campaign aimed to generate high-intent leads and build awareness among a qualified audience.
Objectives
Generate high-quality Meta leads for Deyar’s Downtown Dubai property
Increase brand awareness and engagement with target audiences
Test performance of different campaign variations
Strategy
Platform: Facebook & Instagram (Meta)
Lead Objective: Native Meta Lead Forms to reduce drop-offs
Targeting: Specific audience segments interested in real estate investment in Downtown Dubai
Creative Testing: Two campaign variations to test performance based on ad creative, copy, and targeting combinations
Results
📈 Total Leads Generated: 31 Meta leads
🌍 Total Reach: 109,190 users
💡 Best Performing Campaign:
23 leads from 86,578 reach
🧪 The second campaign generated 8 leads from 22,629 reach
Insights
The campaign with broader reach produced significantly more leads, confirming that exposure volume and refined audience targeting positively impact lead volume.
Even with a modest reach (~22K), the second campaign showed decent efficiency in lead acquisition, indicating good targeting quality.
Future campaigns could focus on scaling the best-performing creatives while refining audience layers for better CPL (cost per lead).
Conclusion
The Meta Ads campaign for Deyar DWTN Residences successfully delivered over 30 qualified leads with more than 100K users reached. The performance confirms Meta’s strong role in top-of-funnel lead generation for real estate projects, with room for further optimization and scaling.
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach