
Our Three Step Process
Our Three Step Process
Taj Wellington

Our Three Step Process
Taj Wellington
The Taj Wellington campaigns across May and June delivered 186 Meta leads from a reach of 260,524 accounts. The India-focused campaign was the strongest performer, generating over 70% of all leads, while GCC and other markets provided additional reach and conversions.
BNW Taj Wellington Campaigns
Objective:
The BNW Taj Wellington campaigns were launched in May and June to generate high-quality real estate leads through Meta ads, targeting diverse geographies and audiences.
Execution:
A total of 6 campaigns were executed, with separate targeting for India, GCC, and other regions. Campaigns ran across two months (May and June), allowing for performance benchmarking between geographies and timelines.
Results:
Total Leads Generated: 186 Meta leads
Total Reach: 260,524 unique accounts
Top Performing Campaign: May – BNW Taj Wellington (India) with 131 leads at a reach of 178,813 (≈70% of total leads).
Second Best Campaign: May – GCC with 17 leads at a reach of 46,495.
Other Campaigns: Collected between 7–14 leads each, providing supplementary contributions.
Insights:
The India-focused campaign dominated performance, generating the majority of leads (131 out of 186).
Campaigns with smaller reach (e.g., 2,854–6,064) still produced leads, but with lower efficiency compared to the India campaign.
Scaling high-performing geographies (India, GCC) while optimizing underperforming campaigns will improve cost efficiency and ROI.
The distribution highlights the importance of regional targeting in real estate lead generation.
Conclusion:
The BNW Taj Wellington campaigns were highly effective, generating 186 quality leads with wide reach across multiple markets. The strong performance of the India campaign indicates a scalable opportunity for future campaigns, while secondary markets should be optimized with refined creative and audience targeting.
BNW Taj Wellington Campaigns
Objective:
The BNW Taj Wellington campaigns were launched in May and June to generate high-quality real estate leads through Meta ads, targeting diverse geographies and audiences.
Execution:
A total of 6 campaigns were executed, with separate targeting for India, GCC, and other regions. Campaigns ran across two months (May and June), allowing for performance benchmarking between geographies and timelines.
Results:
Total Leads Generated: 186 Meta leads
Total Reach: 260,524 unique accounts
Top Performing Campaign: May – BNW Taj Wellington (India) with 131 leads at a reach of 178,813 (≈70% of total leads).
Second Best Campaign: May – GCC with 17 leads at a reach of 46,495.
Other Campaigns: Collected between 7–14 leads each, providing supplementary contributions.
Insights:
The India-focused campaign dominated performance, generating the majority of leads (131 out of 186).
Campaigns with smaller reach (e.g., 2,854–6,064) still produced leads, but with lower efficiency compared to the India campaign.
Scaling high-performing geographies (India, GCC) while optimizing underperforming campaigns will improve cost efficiency and ROI.
The distribution highlights the importance of regional targeting in real estate lead generation.
Conclusion:
The BNW Taj Wellington campaigns were highly effective, generating 186 quality leads with wide reach across multiple markets. The strong performance of the India campaign indicates a scalable opportunity for future campaigns, while secondary markets should be optimized with refined creative and audience targeting.
The Taj Wellington campaigns across May and June delivered 186 Meta leads from a reach of 260,524 accounts. The India-focused campaign was the strongest performer, generating over 70% of all leads, while GCC and other markets provided additional reach and conversions.
BNW Taj Wellington Campaigns
Objective:
The BNW Taj Wellington campaigns were launched in May and June to generate high-quality real estate leads through Meta ads, targeting diverse geographies and audiences.
Execution:
A total of 6 campaigns were executed, with separate targeting for India, GCC, and other regions. Campaigns ran across two months (May and June), allowing for performance benchmarking between geographies and timelines.
Results:
Total Leads Generated: 186 Meta leads
Total Reach: 260,524 unique accounts
Top Performing Campaign: May – BNW Taj Wellington (India) with 131 leads at a reach of 178,813 (≈70% of total leads).
Second Best Campaign: May – GCC with 17 leads at a reach of 46,495.
Other Campaigns: Collected between 7–14 leads each, providing supplementary contributions.
Insights:
The India-focused campaign dominated performance, generating the majority of leads (131 out of 186).
Campaigns with smaller reach (e.g., 2,854–6,064) still produced leads, but with lower efficiency compared to the India campaign.
Scaling high-performing geographies (India, GCC) while optimizing underperforming campaigns will improve cost efficiency and ROI.
The distribution highlights the importance of regional targeting in real estate lead generation.
Conclusion:
The BNW Taj Wellington campaigns were highly effective, generating 186 quality leads with wide reach across multiple markets. The strong performance of the India campaign indicates a scalable opportunity for future campaigns, while secondary markets should be optimized with refined creative and audience targeting.


Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Sobha Central
Sobha’s June 2025 Meta lead generation campaign for Sobha Central produced 97 leads with a total reach of 407,502 users. The India campaigns dominated, contributing over 70% of the total leads, proving the strength of domestic targeting.
97
Meta Leads
407,502
Total Reach
Case Study
Marriott Residences
Marriott’s Meta Ads campaign targeting Persian-speaking audiences for its Turkey Residences delivered 150 qualified leads from a total reach of 76,734 users. The standout performer was the US/UK Persian campaign, which generated 110 leads alone, proving the effectiveness of localized diaspora targeting.
150
Meta Leads
76,734
Total Reach
Case Study
Emaar Vida Residences
Emaar's Meta lead generation campaign for Vida Residences in June 2025 generated 39 leads from 61,705 users across four international markets. The India campaign dominated with 33 leads, highlighting it as a highly responsive market.
39
Meta Leads
61,705
Total Reach