Our Three Step Process
Our Three Step Process
McDonald's
Our Three Step Process
McDonald's
McDonald’s wanted to drive new user registrations for its app from its target audience.
Objective
To drive new user registrations for the client’s mobile app by targeting food and drink enthusiasts within their key demographics.
Challenge
While the brand had strong visibility, it faced difficulty in:
Sustaining high registration rates
Converting app installs into active users
Reaching a relevant audience interested in promotions and digital offers
Solution
A multi-phased digital acquisition campaign was implemented with a sharp focus on:
Highly targeted media buys across food and lifestyle channels
Mobile-optimized creatives to boost engagement and installs
A seamless onboarding experience to improve conversion post-install
Results
27K+ new user registrations
40.6K+ app installs over the campaign period
Achieved a strong 68% install-to-registration conversion rate
Conclusion
By strategically aligning user acquisition tactics with the brand’s audience behavior, the campaign successfully turned installs into loyal app users. The high conversion rate of 68% reflects both the strength of the campaign execution and the relevance of the audience reached.
Objective
To drive new user registrations for the client’s mobile app by targeting food and drink enthusiasts within their key demographics.
Challenge
While the brand had strong visibility, it faced difficulty in:
Sustaining high registration rates
Converting app installs into active users
Reaching a relevant audience interested in promotions and digital offers
Solution
A multi-phased digital acquisition campaign was implemented with a sharp focus on:
Highly targeted media buys across food and lifestyle channels
Mobile-optimized creatives to boost engagement and installs
A seamless onboarding experience to improve conversion post-install
Results
27K+ new user registrations
40.6K+ app installs over the campaign period
Achieved a strong 68% install-to-registration conversion rate
Conclusion
By strategically aligning user acquisition tactics with the brand’s audience behavior, the campaign successfully turned installs into loyal app users. The high conversion rate of 68% reflects both the strength of the campaign execution and the relevance of the audience reached.
McDonald’s wanted to drive new user registrations for its app from its target audience.
Objective
To drive new user registrations for the client’s mobile app by targeting food and drink enthusiasts within their key demographics.
Challenge
While the brand had strong visibility, it faced difficulty in:
Sustaining high registration rates
Converting app installs into active users
Reaching a relevant audience interested in promotions and digital offers
Solution
A multi-phased digital acquisition campaign was implemented with a sharp focus on:
Highly targeted media buys across food and lifestyle channels
Mobile-optimized creatives to boost engagement and installs
A seamless onboarding experience to improve conversion post-install
Results
27K+ new user registrations
40.6K+ app installs over the campaign period
Achieved a strong 68% install-to-registration conversion rate
Conclusion
By strategically aligning user acquisition tactics with the brand’s audience behavior, the campaign successfully turned installs into loyal app users. The high conversion rate of 68% reflects both the strength of the campaign execution and the relevance of the audience reached.
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Swiggy
Swiggy acquired 175K+ new users in just 4 months, with 43K installs per month and 27K first orders, achieving a 15.5% success rate through precise targeting and authentic food creatives.
43k+
New installs Done Per Month
27k+
Successful First Orders
Case Study
Swiggy
Swiggy acquired 175K+ new users in just 4 months, with 43K installs per month and 27K first orders, achieving a 15.5% success rate through precise targeting and authentic food creatives.
43k+
New installs Done Per Month
27k+
Successful First Orders
Case Study
Beema
Beema’s health insurance campaign in the UAE achieved 6M impressions and reduced CPL to $18.01 vs. $25 target, by combining contextual targeting, premium website whitelisting, and audience retargeting.
6M+
Impressions
18.01
CPL
Case Study
Beema
Beema’s health insurance campaign in the UAE achieved 6M impressions and reduced CPL to $18.01 vs. $25 target, by combining contextual targeting, premium website whitelisting, and audience retargeting.
6M+
Impressions
18.01
CPL
Case Study
Zyan & Myza
Zayn & Myza drove 50M+ views and 1,000+ purchases in the UAE using a three-tier strategy combining prospecting, retargeting, and value-based campaigns. The approach achieved 3X ROAS and strong engagement across product lines.
50M+
Views
1,000+
Purchases
Case Study
Zyan & Myza
Zayn & Myza drove 50M+ views and 1,000+ purchases in the UAE using a three-tier strategy combining prospecting, retargeting, and value-based campaigns. The approach achieved 3X ROAS and strong engagement across product lines.
50M+
Views
1,000+
Purchases
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Case Study
Swiggy
Swiggy acquired 175K+ new users in just 4 months, with 43K installs per month and 27K first orders, achieving a 15.5% success rate through precise targeting and authentic food creatives.
43k+
New installs Done Per Month
27k+
Successful First Orders
Case Study
Beema
Beema’s health insurance campaign in the UAE achieved 6M impressions and reduced CPL to $18.01 vs. $25 target, by combining contextual targeting, premium website whitelisting, and audience retargeting.
6M+
Impressions
18.01
CPL
Case Study
Zyan & Myza
Zayn & Myza drove 50M+ views and 1,000+ purchases in the UAE using a three-tier strategy combining prospecting, retargeting, and value-based campaigns. The approach achieved 3X ROAS and strong engagement across product lines.
50M+
Views
1,000+
Purchases